You've got ONLY SECONDS to capture your customers and move them forward. A good newsletter, delivered on a regular basis, online or off, can do just that!
The exponential growth of the internet has put your company in the position of competing with everyone. Local businesses are now competing on a regional, and sometimes statewide basis.
In an effort to be "heard above the crowd," many businesses continuously talk louder. The result is an uproar that leaves prospects dazed and confused.
There's a way to avoid that. It's called "permission-based marketing."
You know your customer base better than anyone
You know what information would be valuable to them in making their purchasing decisions
And you also know how to find that information and deliver it to them
Send them an email with your current newsletter. When they read the valuable information it contains (as I know they will), ask them to sign up for a free subscription.
Relevant, timely, and valuable information builds ...
Once a month, or twice a month, you have the opportunity to ...
When it comes time to buy, who are they going to call?